While the traditional Second Life Birthday celebrations are now pretty much coordinated and run by the community – hence the title Second Life Birthday Community Celebrations, the Lab has a track record of sharing in the celebratory mood around the time of SL’s anniversary through various promotions, gifts, and so on, often as an overall part of the community celebrations.
In 2015, for example, the Lab held the first Anniversary Music Festival, which they then repeated in 2016 – and which is now set to take place as a part of the 14th Birthday celebrations as well, alongside of an in-world shopping event.
Xiola Linden once again brought forth the news in an official blog post, in which she once again invites musicians across Second Life to sign-up for auditions to be a part of the 2017 Music Festival showcase. All genres are welcome to apply, from bands to solo acts, electronic to acoustic – and the event itself, for those invited to participate, will be a 30-minute paid gig (subject to the Lab’s terms and conditions) at the SL14B Community Celebrations.
Those interested in applying should complete the submission form no later than May 22nd, 2017 – signs-ups will close at 00:01 SLT on May 23rd, 2017. All applications will be reviewed, and a selection of acts will be invited to attend in-world audition sessions. At the auditions, they will have a maximum of five minutes to perform before a panel of judges made up of Lab staff and Second Life residents, who will select acts to perform at the actual SL14B Music Fest. In addition, Second Life residents who wish to, can attend the audition sessions as members of the audience.

The key dates for the auditions and the Music Fest itself are:
- Auditions:
- First session: 12:00 noon to 14:00 SLT, Friday, 2nd June 2017
- Second Session: 18:00 to 20:00 SLT, Saturday, 3rd June 2017
- Music Festival:
- 11:00 to 15:00 SLT, Friday, 23rd June 2017
- 20:00 to 00:00 SLT, Saturday, 24th June 2017
- 16:00 to 20:00 SLT, Sunday, June 25th 2007.
In 2015 the Music Fest was held during the SL12B Community Celebrations at the SL12B Ixtlan Stage, designed by Cube Republic
The blog post also gives notice of an anniversary in-world shopping event, with Xiola stating:
In addition to Music Fest, we are also planning a festive in-world shopping event and are actively looking for Merchants who are willing to participate! We had a very successful Valentine’s Day shopping event, and are making this one even bigger – with plans for three Regions of participating stores offering gifts and discounts on items.
The event will take place across three regions in Second Life, between Monday, June 5th, and Monday, June 26th, 2017. If you are a Merchant interested in being part of this event, please complete and submit the application form, no later than Monday, May 15th, 2017.