Lab updates Terms of Service

LL logoUpdate, December 1st: Following my line to the Lab, the ToS was re-issued with Section 10.1 corrected to reference Section 11.5 instead of the incorrect Section 10.2, which had been removed with the original December 1st update. This article has been amended to reflect the update.

On Tuesday, December 1st, 2015, Linden Lab issued an updated Terms of Service (ToS) covering their Second Life and Blocksworld products – and for the first time, at least in recent updates, outline the specific changes which have occurred within the ToS, defining them as:

  • Removal of references to Desura (sold to Bad Juju Games in November 2014) and the Linden Dollar Authorised Reseller programme (discontinued as of August 2015)
  • Explicitly addressing the Lab’s intolerance of harassment of Linden Lab employees
  • Clarifying of the arbitration provision in accordance with applicable Californian law.

In addition, and in light of the formation of Tilia Inc., the Lab’s virtual currency subsidiary, the Terms of Service have been expressly expanded to define “the terms on which Linden Research, Inc. and its wholly owned subsidiaries (“Linden Lab”) offer you access to its interactive entertainment products and services.”

The alterations to reflect the fact the at the Linden Dollar Authorised Reseller programme is no more can seen in the massively foreshortened Section 4.7 of the revised Terms of Service, which once again make it clear that the only point of reference for the exchange of Linden Dollars for physical world currency may not occur anywhere outside of the LindeX, nor may Linden dollars be purchased other than via the LindeX.

The update to reflect the Lab’s intolerance of staff harassment can be found in a revision to Section 6.1. iv, to whit:

(iv) Post, display, or transmit Content (including any communication(s) with employees of Linden Lab) that is harmful, threatening or harassing, defamatory, libelous, false, inaccurate, misleading, or invades another person’s privacy; [my emphasis]

There has been speculation this relates to certain personal attacks directed towards Ebbe Altberg through the likes of Twitter. However, it would seem more likely (I would hope) that this section is intended to address similar attacks which have been made through the Lab’s own forums, etc., over which they have full jurisdiction.

Section 10 contains the changes to the arbitration process, with section 10.1 being greatly streamlined in content and focused directly on the requirements of the Commercial Arbitration Rules of the American Arbitration Association (“AAA”).

While I am not a lawyer – and so the following statement is purely speculative on my part – it would appear that included in these changes is an attempt to prevent class action suits from being bought against Linden Lab as a part of the arbitration process:

Should either you or Linden Lab elect to resolve the Dispute by way of binding arbitration, the arbitration shall proceed in accordance with the then-current Commercial Arbitration Rules of the American Arbitration Association (“AAA”), except that in no event shall the arbitration proceed as a class or representative action. [my emphasis]

One error with these latter updates is that they still reference section 10.2, which has in fact been removed from the ToS as a part of the updates; something that has been raised with the Lab. Section 10.1 now correctly references Section 11.5.

A further change, not mentioned at the head of the ToS can be found in Section 4.1, where the final paragraph has been revised to read:

You may not sell, transfer or assign your Account or its contractual rights, licenses and obligations, to any third-party (including, for the avoidance of doubt, permitting another individual to access your Account) without the prior written consent of Linden Lab.
[my emphasis]

This raises an interesting question around the subject of shared accounts – often used by groups where an account might be used by more than one person for administrative purposes, etc. While the sharing of account passwords has always been frowned upon, the revision to section 4.1 tends to suggest that these accounts could now be deemed as a violation of the ToS unless the Lab’s written consent is granted. I’ve written to the Lab on this point and am awaiting a reply.

Those hoping this update might see a further improvement to the wording in Section 2.3 relating to IP rights will be disappointed. The section is untouched and remains as much a mess of a word salad now as it did following the “clarification” of July 2014.

Lab Chat #1: Ebbe Altberg – transcript and audio

Lab Chat LogoThursday, November 19th saw the launch of what is hoped will become a new series of monthly discussions. Lab Chat is billed as “an opportunity for you to ask Lindens your questions during a live taping that will be recorded and archived for everyone to view.”

The first show featured the Lab’s CEO, Ebbe Altberg in his alter ego of Ebbe Linden. In preparation for the recording, Second Life users were invited to ask questions about the Lab, Second Life, “Project Sansar”, etc on a forum thread.

Over 40 questions were asked, and members of the production crew selected seven questions they thought would be of most interest to the attending audience, to be asked during the show, whist also leaving time for further questions from the audience itself.  Discussions are under way with the Lab to try to ensure those questions from the forum thread which weren’t asked as a part of the recording do get addressed in some manner.

The following pages present a transcript of Ebbe Altberg’s replies to both the seven core questions selected by the Lab Chat team, together with any additional follow-ups or observations from show hosts Saffia Widdershins (SW) and Jo Yardley (JY), and the answers given to those questions raised during the open Q&A session.

Note that this is not a full transcript of the entire recording, the focus is very much on the answers given to questions and any relevant comments. For ease of reference, the transcript is split into three parts, each with its own navigation and links, and links to all of the questions:

  • Those questions and answers those related to Second Life
  • Those focused more on Project Sansar
  • The general Q&A session.

Each question / answer includes an audio extract of that question and answer for those who wish to listen rather than read, or in addition to reading, the transcript text.

The Quick Links section below will take you directly to each of these three sections, or to any of the individual discussion points within them.

Those wishing to watch the official video, can see the three parts here, here, and here.

Quick Links

Right-to-left: Saffia Widdershin, Ebbe Linden and Jo Yardley during the first Lab Chat recording
Right-to-left: Saffia Widdershins, Ebbe Linden and Jo Yardley during the first Lab Chat recording

Linden Lab and Tilia Inc. – speculations on the Lab’s new subsidiary

Logos © and ™ Linden Lab and Tilia Inc.

Friend and fellow blogger, Vick Forcella contacted me at the end of October concerning some interesting items related to Linden Lab he’d uncovered in digging around a few places.

The first comes in the form of documents relating to a relatively new Linden Lab subsidiary company, and the second in a partially filed trademark.

The subsidiary company is called Tilia Inc., and at first glance it seems to be completely unrelated to the Lab, being referred to as being involved with ” Packaging Machinery”. However, an examination of the company’s papers will reveal it is registered at 945 Battery Street – the Lab’s headquarters, as a check on Buzzfile confirmed to me.

Tilia Inc appears to be a defunct corporate entity, first registered in 2002, which has been acquired by the Lab. This, and the further registrations of the name across several US states  as a “foreign” entity (meaning the filing is by an existing corporate entity registered in another US state), tended to suggest the Lab might be using the company to leverage certain tax advantages – a common practice among corporations around the world. Further support for this appeared to come from the names of the directors: the Lab’s CFO, Malcolm Dunne, their Legal Counsel, Kelly Conway and, from outside of the Lab, Benjamin Duranske, founder of PayCom Consulting, and LeAnne Hoang, the Lab’s former Chief Compliance and AML Officer.

Companies registered at 945 Battery Street, the Lab's HQ, via Buzzfile. Note Philip Rosedale's "Coffee and Power" sitting in the middle - and its associated industry description!
Companies registered at 945 Battery Street, the Lab’s HQ, via Buzzfile. Note Philip Rosedale’s “Coffee and Power” sitting in the middle – and its associated industry description!

Obviously one way to get more of a clue was to ask the Lab directly. So I did.

Tilia is a subsidiary of Linden Lab, focused on payments and the compliance work associated with operating virtual economies, and it will provide services for both Second Life and Project Sansar.

Peter Gray, Director of Global Communications, Linden Lab

Following my initial enquiry (which is not to say it is related to it), the list of senior personal at Tilia Inc., dramatically increased. The additional appointees  comprise: Bjorn Laurin (Bjorn Linden), Vice President of Product (Blocksworld, Second Life and Sansar), Landon McDowell (Brandon Linden), Vice President of Operations and Platform Engineering, Jeff Peterson (Bagman Linden), Vice President of Engineering, Pam Beyazit, Senior Director of HR, and Peter Gray.

"Tailia" and Tilia Inc appear to be geared to providing virtual currency and related services to both "Project Sansar" and Second Life
Tilia Inc is said by the Lab to be focused on the compliance work associated with operating virtual economies, and will provide services to “Project Sansar” and Second Life

The trademark, USTPO document 86374264, originally filed on August 22nd 2014, relates to the name of “Tilia”, which is described as, “Computer software, namely, electronic financial platform that accommodates multiple types of payment and debit transactions and the transfer of funds to and from others, in an integrated mobile phone, PDA, and web-based environment.” A further document located by Vick pertaining to the trademark application reveals even more information, and makes for interesting reading on its own.

What this all adds up to is still hard to determine. “Tilia” and Tilia Inc., might be totally coincidental; as such what follows might be pure unfounded speculation; then again, a lot of it also seems to hang together. complaince quote

As indicated in June 2015 by Ebbe Altberg, the Lab has been focused on four areas of activity, one of which has been that of compliance (see the quote on the right).

This work appears to have been overseen by LeAnne Hoang, prior to her departure from the Lab in July 2015. More recently, the Lab has also transitioned to a new payment processor for credit and debit card payments, which may be related to this work.

Again the two – the compliance work and the new payment processor – could be entirely unrelated. However, given that “Project Sansar” and SL will both operate virtual economies possibly based on the same virtual currency, it would make sense for the Lab to develop a central transaction and payment system capable of supporting both. Doing so could reduce the complexities of managing two payment / transaction systems (or any least manage any exchange mechanisms between two separate currencies) and in managing updates to match evolving compliance and anti-fraud regulations and requirements. If so, could “Tilia” be the proposed name for this new service? But why run it under a separate entity? Why not simply run it under the “Linden Lab” umbrella? Is it a matter of compliance, as stated be Peter Gray in his response to my initial questions? Perhaps so.

Another option might be that the Lab be considering making the Linden Dollar and all its attendant services a pre-packaged solution / service they can offer to other companies wishing to operate a virtual currency, with Tilia Inc., as the nominal operating company for that service. After all, they have made much of their leadership in matters of virtual economies and compliance, so spinning it out and offering it to others might be a means of generating additional revenue, although admittedly, given the complexities potentially involved, this might be seen as a bit of a stretch.

As a believer in Occam’s Razor, and moving away from idle speculation, I can’t entirely let go of the idea that Tilia Inc., might be wrapped in matters of compliance and potentially a means of leveraging tax advantages.

After all, The Lab have made it clear that “Project Sansar” in particular will rely on generating  the majority of its revenue through the sales of virtual goods and services. So, spinning out the systems and services that make this possible into a subsidiary registered in states with advantageous tax regulations might be a way for the Lab to reduce its tax exposure on those revenues.

The "Project Sansar" log-in screen: said to use

Following Peter Gray’s reply to my original enquiry of a week ago, I have placed follow-up questions with the Lab, but have yet to receive a response. Updates will be forthcoming if a reply is received or should the Lab reveal more themselves.

And why “Tilia”? I would guess it’s to do with the fact that tilia is genus of trees also referred to as linden trees.

My thanks to Vick Forcella for doing much of the digging into Tilia Inc and “Tilia”, for passing the information to me, trusting me to blog about it, and for his patience as I chased down various information myself, sought answers to questions. Thanks also to Johannes1997 Resident for his input on US corporate tax activities.

Linden Lab launches new look to corporate website

LL logoOn Wednesday, November 4th, Linden Lab launched a new look to its corporate website.

The new design has much in common with other tech-related (and some purely blog) sites, offers a fresh, clean and scrollable home page which introduces the company’s products: Project Sansar (at the rate that name is being used and gaining familiarity, it’s liable to become the de facto name for the new platform!), Second Life and Blockworld, each with buttons specific to them – the Second Life section, for example will launch secondlife.com. At the bottom of the page is a link to the Lab’s careers page.

An image from the top of the redesigned Linden Lab corporate home page possibly showing a scene from "Project Sansar"
An image from the top of the redesigned Linden Lab corporate home page possibly showing a scene from “Project Sansar”

The home page offers one of two different images at any given time (you might be able to swap between them by clicking). One of these appears to be taken from within “Project Sansar”, showing as it does a model of the Golden Gate Bridge, which the Lab has indicated to be one of the major initial scenes built within that platform.

The main pages for the site include a simple, clean menu at the top right, and all have had a similar facelift to the home page, and some nice refinements. The About page, for example, has a much more refined approach to presenting the management team which helps keep the page clean and tidy, although the fact that the images are clickable isn’t entirely clear when hovering the mouse over them.

The corporate home page introduction to Second Life includes a button to take interested parties directly to secondlife.com, while the Blocksworld intro has a link to the Apple Apps store, both offering a no nonsense link to the products
The corporate home page introduction to Second Life includes a button to take interested parties directly to secondlife.com, while the Blocksworld intro has a link to the Apple Apps store, both offering a no-nonsense link to the products

All told, a simple, clean and fast redesign of the website which, to me at least, is a lot more contemporary than previous looks, and which somewhat matches the approach taken with the Second Life landing pages.

Lab ends VAT charges on Premium subscriptions

secondlifeIn a further more to sweeten Premium memberships, Linden Lab has announced that with immediate effect, those Premium members who have traditionally have had to pay VAT on their membership subscriptions will no longer have to do so.

The announcement is coupled with a reduction in the Monthly billing plan for Premium from US $9.95 a month to US $9.50, and reads in full:

Being Premium comes with many perks, including a weekly L$ stipend, more privacy with a Linden Home, exclusive gifts and experiences, and now, live chat with the Concierge Support team at Linden Lab.

If you missed your chance to take advantage of our recent 50% off monthly Premium Membership offer – there’s no reason to worry! Now, we’re reducing the standard cost of a monthly Premium subscription to just $9.50 a month. Enjoy all the benefits of Premium Membership for less!

We will also no longer charge VAT for Premium subscriptions. If you live in a region where VAT applies, this means an effective savings in some countries of more than 20% below what you would have previously paid!

VAT payment were introduced by the Lab in 2007. At the time, there was a widespread  – and mistaken – belief that the Lab were having to pay VAT as a result of holding offices and European (notably Brighton, UK). Further misconceptions were voiced (and sometimes still are) about the Lab charging VAT “unnecessarily” on the grounds that they no longer have offices within Europe.

However, as Forbes noted in 2014 when changes were being made to the basic requirements, the EU has, since 2003, always levied VAT against the delivery of electronic services (which Second Life is) from non-EU countries, including the USA. The difference was that prior to 2007, the Lab opted to absorb the VAT charges rather than passing them on to their European customers – at last until things reached a point where it was no longer economically viable for them to do so.

With immediate effect, those Premium members previously liable for VAT on their subscriptions will not longer have the charge passed on to them by the Lab. In addition, the monthly billing plan for Premium is reduced to US $9.50 a month
With immediate effect, those Premium members previously liable for VAT on their subscriptions will not longer have the charge passed on to them by the Lab. In addition, the monthly billing plan for Premium is reduced to US $9.50 a month

With the announcement, it would appear that  – in part – the Lab is once again willing to absorb VAT charges, and in doing so, offer a very credible benefit for EU members who may have been put off upgrading to Premium as a result of the VAT surcharge.

Speaking as an EU resident, I’m more than happy to see my annual subscription reduced from US $84.00 to the standard US $72.00. Together with the perks and bonuses recently introduced – such as the move of Premium live chat support to the Concierge team, this is precisely the kind of creative thinking by the Lab which could go some way to making Premium membership more popular among some sections of the existing user base.

Quartz offers a gem on Sansar, VR and Second Life

“come with me!” – in , Could the Oculus Rift help give Second Life a second life? Alice Truoung examines the promise of avatar-based virtual spaces

There has been another recent spate of articles on Linden Lab, Project Sansar, Second Life and the potential for avatar-based virtual spaces with the upcoming advent of VR. Even Moviepilot, whom I took to task in 2014, has been busy looking at what’s going on, while Gamasutra rushed out what is essentially a nutshell version of Eric Johnson’s excellent Re/code article examining the question of the metaverse, which I looked at here.

However, the pick of the latest crop has to be Alice Truong’s article published in Quartz: Could the Oculus Rift help give Second Life a second life?  While the title might sound Second-Life centric and suggestive of a piece looking at how it will faire under the Rift (“not very well”), it is anything but.

What is actually presented is a well-rounded piece on the future of avatar-based virtual spaces which uses Second Life as the measure of their mark and launchpad for their future. Within it, Second Life is examined from a number of angles and Sansar is explored, together with a nodding look towards High Fidelity.

Alic Troung: thought on virtual spaces and avatars in Quartz (image credit: Quartz.com)
Alice Truong: thought on virtual spaces and avatars in Quartz (image credit: Quartz.com)

As with most of the pieces which had appeared over the last month or so, little real news on Sansar (or SL’s development for that matter) is given out. This is hardly surprising, as the Lab does like to hold its cards close to its chest – the relative newness (and thus the difficulty in highlighting specific tablets-of-stone facts) of Sansar notwithstanding.

What makes this article a joy, is that it provides a solid framing for the subject of the Lab and virtual worlds, reaching back to 1999 and the original efforts with The Rig. This is nicely packaged and offers a solid foundation from which Ms. Truong expertly weave her piece. Some of the path she takes will be familiar, particularly where SL and Sansar is concerned. We get to hear about SL’s growth, revenue, the US $60 million collectively cashed-out of the platform by many of its users, etc.

We also get fair mention of the decline in the number of active users on the platform, but again, this is properly framed. At its peak, SL had around 1.1 million active users; eight-ish years later, that number stands at around 900,000. A decline, yes. but as Ebbe Altberg points out hardly any kind of “mass exodus”; and certainly nowhere near the dire haemorrhaging of users we tend to hear proclaimed to be happening every time the Lab makes what is perceived as an irksome decision.

For Sansar, similarly familiar ground is covered – the revenue model (and the comparison with SL’s model and its weakness), the promise of VR, the opportunity to grow a platform for “tens, if not hundreds” of millions of users, the aspect of much broader “discoverabiilty” / ease of access for Sansar in order to help generate more appeal, and so on.

Mention is made of the Lab planning to “commercially release” Sansar by the end of 2016. Given what has been said by the Lab to date concerning time frames for future work, and allowing for Ebbe’s comments of perhaps having something worthy of a “version 1.0” label by the close of 2016, I’m taking the comment to be more of a misunderstanding on Ms. Truong’s part than any revelation as to Sansar’s roadmap.

Hunter Walk (l), the Lab's former
Hunter Walk (l), the Lab’s former “Director of Everything Non-Engineering” as well as a founder of the company, and now a VC in his own right, and Bernard Drax, aka Draxtor Despres (r) offer thoughts on Sansar

Another enjoyable element of this article is that Ms. Truong casts her net wide for input; thus she captures both Hunter Walk and Draxtor Despres. Their comments serve to both offer the means by which ideas can be further explored in the piece, and serve to offer a measure of counterpoint to the assumed mass appeal spaces like Sansar and High Fidelity will have.

Hunter Walk, for example, underlines the most critical problem in growing users Second Life has faced throughout its lifetime – that of accessibility and use. As he states, “ultimately, the work you had to put in was, for most people, more than the fun you got out.”  Not only does this underline the essential truth about SL’s longest-running issue (it’s as true today for many as 2003/4), it lays the foundation for an exploration of some of Sansar’s fundamental differences to SL later in the article.

Hunter also passes comment on the idea of these spaces finding many millions of users, pointing out that “tens of millions” was always an unrealised dream at the Lab for Second Life; perhaps a cautionary warning about focusing on user numbers. He also seems to offer something of a warning on investment returns in such ventures as well, again referencing Second Life, although if intended as a warning, it is more relevant to High Fidelity (which has received around US $16.5 million in investment to date).

Draxtor similarly questions whether user numbers should necessarily be the focus / rationale for building these kind of virtual spaces. Like him, I’m far from convinced Sansar will have the kind of broad-ranging reach to draw in “hundreds of millions” (or, if I’m honest, even more than  the low tens of millions). I’ve explained some of the reason why I think in my review of Eric Johnson’s piece linked to towards the top of this article, so I won’t repeat them here.

Could the promise of 2mixed reality
Could the promise of 2mixed reality” technologies which combine VR, AR and physical world activities yet serve to keep avatar-based virtual spaces a niche endeavour? (image: Magic Leap, via the New York Times)

If I’m honest, my only regret is that while Ms Truong’s tone is (rightly) sceptical in places, there is no outright challenge to the idea that people will embrace avatar-based interactions on a massive scale just because VR is on our doorstep.

Right now, there is a lot going on in the world of technology: VR, AR, the potential to fuse the two; faster communications capabilities, much better mobile connectivity, and so on. All of these could serve to dramatically marginalise any need to persistently engage in avatar-based interactions outside of very defined areas. As such, the inescapable whiff of “will we build it, they will use it” (to utterly mangle an already oft-misquoted line from a certain film) which seems to pervade the talk of high Fidelity and Sansar does perhaps deserve a degree of challenge.

Perhaps I should drop a line to Peter Gray suggesting an interview on those lines…

In the meantime – go read Alice Truong.

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