Dio: Linden Research register a trademark and put-up a beta site

Update 31st May: Tateru has provided the following update with feedback from Linden Lab on the new website: “The Dio staging/test server has now been closed off, and Linden Lab expresses thanks for the notice of the security issue. Linden Lab also adds that yes, it is not ready to talk about it in any detail other than that it will be something new and completely separate from and unrelated to Second Life and that it is not yet ready for public consumption.” As such, the links to the site given in this article no longer work. (With thanks to Tateru for permission to quote her update.)

Tateru has reported on a new trademark having been registered by Linden Research Inc. You can find the full details on her site, but the key point is that it is for an entirely new product – called Dio (which, among other things, Wikipedia points-out is the Italian name for “God”).

The name would appear to be connected to a new website, which has a rather interesting home-page:

New website

Any attempts to go further than this page leads to a log-in page with confidentiality statement (as identified initially by Miro Collas):

Log-in page

The metadata for the pages supplies a clue to their purpose: “Dio allows you to create and play user-created stories.” As such, it’s a reasonable to assume the website is connected to Linden Lab’s range of “new products”, first alluded to by Rod Humble at SLCC-2011. Details were vague then, but have become clearer thanks to various clues dropped by Humble himself and as a result of other goings-on, including:

Given the site links to a secure log-in, complete with confidentially statement also points towards it being connected to Linden Research’s call for product Beta Testers, initially made in March this year and which still appears to be open.

Call for Beta volunteers – opened March 2012

Speculation on the site is open to all – doubly so given, as Tateru points out, security is somewhat billoxed – allowing people to discern rather a lot, including URLs for image assets, one of which is rather novel to say the least, and another to what appears to be an Apple-related wallpaper. Others appear to be more “game / story” related.

One of the images gleaned via examination of the Dio site’s source-code

Commenting on Tateru’s article, Psyke Phaeton points out that site’s URL’s might be an oblique reference to Baron Bwimb of Ooze, the self-proclaimed baron of the Paraelemental Plane of Ooze, in the Dungeons & Dragons fantasy role-playing game, and provides a link to  another webpage from the site, entitled “Baron’s Test Story”.

Speculation is bound to continue now the cat is out of the bag. Tateru is seeking further feedback from Linden Lab, and will update her article if / when any feedback is forthcoming. I’ll follow suit here, depending on the amount of information that is forthcoming. In the meantime, for more speculative analysis, keep an eye on her comments page.

With thanks to Tateru Nino, Miro Collas and Pyske Phaeton. Note that some of the image links given in this article may become unresolvable, depending on how the apparent security breaks in the Dio website are fixed.

4 thoughts on “Dio: Linden Research register a trademark and put-up a beta site

  1. Inara, I don’t really expect anyone to give me credits for something as simple as a comment on a blog but it just strikes me that you credit everyone’s comment of those you quotes in your post and just ignores my comment about the meaning of “dio” in Italian. You couldn’t even miss it because it’s the very first one in the list. Should I assume that you repute Wikipedia more trustworthy than my knowledge of my own native language?

    Well, I guess I can file this in the bizarre department…


    1. No slight was intended. In my defence; 1) I was already aware of the Italian for God (which I honestly felt was the most likely meaning, given LL’s reference to “God Powers”, etc., elsewhere). Checking Wikipedia was an attempt to find alternative meaning that might fit. 2. Believe it or not, I didn’t read all of the comments. I was drawn to Tateru’s and Pyske’s comments as they included links, which drew my eye to them. Miro was credited, because I saw his comment on Twitter not Tateru’s website (it was his remarks that actually drew me scan Tateru’s piece and start looking at pages and images myself.

      My apologies if you feel slighted; that wasn’t the intention at all.


      1. Fine. No offense was taken. Normally I would dismiss such matters with a shrug and I was more inclined to see this as an oversight but the disparity was so striking that I was surprised. I am ok with not being credited (as it sometimes happens), being ignored is what I have some issues with… 🙂

        Anyway, thank you for replying. I appreciate it. Incident closed. 🙂


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