Some might say it’s a long time overdue, but on Friday, September 25th, Linden Lab announced the launch of the official Second Life Merchandise Store offering a range of physical world merchandise related to Second Life and Linden Lab.
The on-line store is hosted by RedBubble, and currently comprises a range of SL and Lab branded clothing items and accessories utilising both the “new” and “old” logos, with the promise that more items t come soon, including seasonal and limited time items.
As with most virtual market stores, the RedBubble Second Life Merchandise Store feature a list of categories down the left side of the page (note: these are a part of the site design, and not all of them may apply specifically to Second Life / Linden Lab). The main part of the site is then devoted to displaying the displaying the essentials on available merchandise, with filter options, and the ability to use at the designs offered with applicable products, rather than the product itself. Obviously, clicking on an individual item will open a page devoted to it, where things like size, etc., can be selected.
A nice aspect of the site is that it appears to automatically recognise your country of origin and presents prices in your local currency. Payments can be made via Credit / Debit card or using PayPal, whilst shipping options are available for “regular” or “faster” delivery. Joining RedBubble allows for faster checkout: your own personal page, a complete order history and tracking option, and the ability to follow favourite merchants on the site (such as Second Life / Linden Lab) and receive notification of new items as they are added to the store.
I’m not entirely sure why the site features a couple of skydivers snogging as its banner image – perhaps this will change according to some site criteria, but it did strike me as something not really immediately representative of either Second Life or Linden Lab – not that either is particularly easier to pigeon-hole in a single image for those unfamiliar with either.
That very minor niggle aside, the store would appear to be a good move – hopefully we’ll see merchandise such as mugs (Lab Gab mugs have oft been requested), coasters, key fobs and other handy items, as well and more clothing items appearing in due course. Actual Linden Bears would be fun as well, if perhaps harder to produce in a cost-effective manner.
In the meantime,those interested / curious can hop over the the official store and have a mooch.