On Thursday, June 26th, 2019 at the SL16B celebrations, the fourth of five Meet the Lindens sessions was held at the SL16B Auditorium. It featured Xiola Linden, Lead Community Manager and Strawberry Linden, Marketing Content Specialist.
The SL4Live TV video of the event is embedded below, with a couple of brief biographies on Xiola and Strawberry, based on comments they made during the session and in Xiola’s case, at past events.
An alternative video has also been recorded by Pantera Północy.
About Xiola and Strawberry
Xiola is the Lead Community Manager at Linden Lab. she originally came to Second Life in 2006, and joined the Lab in 2011. Her role is broad-ranging, including elements of customer support, through blogging and social media output for the Lab, to organising events such as the in-world get-togethers. For a period of time she was also responsible for community management work on Sansar, but has been back working full-time on Second Life for around 18 months. She will celebrate her eighth anniversary with the company in November 2018.
Born and raised in California’s silicon valley, she naturally immersed her career in technology, working for the likes of Yahoo!, with a particular interest in creative communities. It was a friend’s invitation that she try Second Life that got her started on the platform, and she remains active in-world on her personal account. Her engagement in the platform led to an interest in joining the Lab as an employee, so she started keeping an eye on the Lab’s career page and when a community related post to opened, she applied and was recruited.
Also known as Strawberry Singh, she is one of the more high profile lab recruits to come from the ranks of Second Life residents, thanks to her work in building her own brand – blogging, vlogging, fashion tips, tutorials, etc., – that has been hugely popular among Second Life users, particularly those with a focus / involvement on the fashion aspects of the platform.
It is her personal brand that played a role in her decision to carry her fist name over from resident to Linden in becoming Strawberry Linden – although she notes that she had advice from Patch Linden and others to keep her Linden persona separate from her personal SL persona and admits to perhaps regretting not heeding it!
As a Marketing Content Specialist, she is focused on Second Life (no involvement in Sansar), her current focus is on tutorial videos to help incoming new users, starting with the basics: signing-up, walking around in-world, etc. From here she plans to move onto more intermediate subjects and onwards to more advanced topics, covering a broad range of subjects: buying Linden dollars, editing the avatar shape, dressing, use mesh avatars and mesh heads, etc., with videos aimed at more established users, rather than being purely for newcomers.
She had no major preconceptions about working at the Lab prior to joining, but has been impacted by the degree of love staff have towards the platform. She also loves the fact she can continue with a lot of what she did as a resident: dress avatars, create looks, take photos and make videos, and hopes to be able to carry over her blog challenges to the Lab.