Rock Your Rack 2020 in Second Life

via Rock Your Rack

Rock Your Rack is the annual fund-raiser for the National Breast Cancer Foundation (NBCF) opened its doors on Saturday, October 3rd, and remains in full swing through until Sunday, October 18th, 2020, offering shopping, music, fashion shows, entertainment and art.

Some 1.7 million women – and men – were diagnosed with breast cancer in 2012, the year in which Rock Your Rack was founded by Jamee Sandalwood and the team at Models Giving Back. Today, the figure still stands at around 1.6 million world-wide. NBCF’s mission is to help women in the United States by providing help and inspiring hope to those affected by breast cancer through early detection, education and support services. NBCF is also joining hands with organisations around the globe to provide breast cancer education, and Rock Your Rack aims to raise funds to support all of these activities.

Located on a single region, the event this year has a distinctly tropical theme, and is sponsored by Digital Farm System, Dark Betty, Darkstar’s Speakeasy, Designs By Soosy, NY NY Piano Lounge, Rapture, and Swank Events. and has more than 60 designers and merchants taking part.

As with previous years, supporting designers have been asked to provide a limited edition item, of which 100% of all proceeds of sales go towards Rock Your Rack. In addition, and to encourage visits to the event, designers have been asked to offer an exclusive item their customers can only purchase via Rock Your Rack.  You can find out more about the limited edition and exclusive offers at the event here.

Rock your Rack 2020: art show

Entertainment will be on offer each weekend of the event and features bot DJs and live singers. Special performances by Terpsicorps Artwerks are also a feature of this year’s event. Just under 40 artists are participating in the Rock your Rack art show this year, presenting a rich mix of art covering SL avatar studies and landscape and physical world art created by the the artists involved. And, of course there will be the event fashion shows.

The complete event schedule can be found in the calendar below – all times SL. However, be sure to check the Rock Your Rack website for concise schedules for things like the weekend entertainment schedules.

Those so minded can also take part in the Rock Your Rack hunt. Many of the designer and other booths at the event  have a L$10 item available as part of the Rock Your Rack Hunt – look for the heart-in-a-clothes hanger objects. Then can be found all over the event region – including the art show!

Rack Your Rack 2020: fashion show stage

About Rock Your Rack

Rock Your Rack is the annual fund-raiser for, and officially endorsed by, the National Breast Cancer Foundation in the United States. launched in 2012, the event has been held every year since then, operating on the basis of complete transparency. All documentation relating to the funds raised at each event from screenshots of totals raised, through the Lindex credit processing of US dollar amounts out of Second Life to donation receipts from the MBCF, are posted each year directly to the Rock Your Rack website.

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Rock Your Rack 2020: calling all artists!

via Rock Your Rack

Rock Your Rack, the annual fund-raiser organised by Models Giving Back (MGB) in aid of the National Breast Cancer Foundation (NBCF), will again take place between Saturday, October 3rd and Sunday, October 18th, 2020, inclusive.

Officially endorsed by the National Breast Cancer Foundation, Rock your Rack celebrates its eighth year of fund-raising in Second Life. Each year it brings together music, art and entertainment into a 14-day event that both raises for for, and awareness of the work carried out by, the National Breast Cancer Foundation. Activities at the event include designer booths, fashion shows, entertainment, an art show, and auctions and hunts.

Registrations for creators / designers, bloggers and DJs / live entertainers all closed on on July 31st, 2020. However, on August 1st, the organisers opened applications for 2D and 3D artists who would like to participate in the event, displaying / selling their art and help raise money for NBCF.

Requirements and allowances for participation comprise:

  • Donation requirements:
    • 2D artists are required to have two new and original art pieces for sale with 100% of proceeds going to Rock Your Rack.
    • 3D artists will be required to have 1 new and original piece available for sale with 100% of proceeds going to Rock Your Rack.
    • Vendor scripts will be supplied by the event organisers.
  • Artists who wish to make larger donations to Rock Your Rack can do so by either:
    • Using the donation script in additional art pieces to donate 100% of proceeds to Rock Your Rack, or
    • Use the official 50/50 split script to donate 50% of proceeds of sales to Rock Your Rack.
  • All items must be placed for sale for at least L$250.
  • Artists must keep within the LI limit set for their display area (including all decoration):
    • 2D artists will be allowed 30 LI.
    • 3D artists will be allowed 75 LI and a 10×10 metre area.
  • All items must follow the Second Life TOS and Community Standards, and must be General or Moderate rated – adult themed art is not allowed.
  • The following cannot form part of a display: particle machines, hovertext, auto group joiners, chat spammers, or announcers.
  • Touch group joiners are allowed.

Artists wishing to join the event should complete the Rock Your Rack Artist Registration form. Applications will remain open through until the end of Monday, August 31st, 2020 (SLT), unless all spaces are claimed before that date.

Successful applicants will received a note card confirmation and invitation to the Rock Your Rack Artist group, and should remain a member of that group through until October 21st, 2020.

About Rock Your Rack and Models Giving Back

Rock Your Rack is the annual fund-raiser started in October of 2012 by Jamee Sandalwood and the team at Models Giving Back. MGB is the grid leader in trusted charity events. Jamee takes care of everything from Designers, to bloggers, to musicians, to models. This way any confusion is avoided and no one has to wait to check with anyone else before things are getting done. Rock Your Rack provides full transparency: all of the event’s documentation from screenshot totals, to Lindex transactions, to donation receipts account for every penny that was earned and donated all being posted to the Rock Your Rack website. The event has also, in previous years, obtained formal approval from the NBCF – see the 2018 approval letter for 2018 as an example.

Models Giving Back is the professional team of elite models in Second Life who have dedicated themselves to supporting the efforts of verified RL charities. This team of models gives tirelessly to the events we are involved with always giving of their time and talents to promote those designers involved in our events. For more information on Models Giving Back an how you can become a part of the team, visit the Models Giving Back Facebook Page for information about casting dates and times.

Related Links

Rock Your Rack 2020: blogger & entertainment registrations

via Rock Your Rack

Rock Your Rack, the annual fund-raiser organised by Models Giving Back (MGB) in aid of the National Breast Cancer Foundation (NBCF), will again take place between Saturday, October 3rd and Sunday, October 18th, 2020, inclusive.

Officially endorsed by the National Breast Cancer Foundation, Rock your Rack celebrates its eighth year of fund-raising in Second Life. Each year it brings together music, art and entertainment into a 14-day event that both raises for for, and awareness of the work carried out by, the National Breast Cancer Foundation. Activities at the event include designer booths, fashion shows, entertainment, an art show, and auctions and hunts.

I’ve previously covered applications for creators / designers (see: Rock Your Rack 2020: theme and designer registrations) – which I’ll just noted are open through the end of July 2020.

In the meantime, on Tuesday, July 7th, the organiser put out a call for bloggers interested in covering the event. However, those applying should take the time to read the blogging requirements ahead of any application, because as the organisers note:

Rock Your Rack is a little different event than your typical fashion event. Therefore, the expectations for bloggers is a little bit different than most events. We expect our bloggers to help get the word out for our musical events, press releases and other things which will not require you to style or set up a shot etc. So please understand this when you see the number of posts we are expecting. It may seems like a lot for a two week event, but some of the posts are given to you and all you have to do is post it as is. Be sure to read all of the information before you blog for our event. Those that are accepted and do not post the early press releases will be dropped before the blogger list is given to the designers to send items out.

Once read and understood, the application from can be found by clicking on the link at the top of the blogger requirements page.

Rock Your Rack 2018

Entertainment Registrations

Registrations are also open for live entertainers and DJs wishing to participate in the Rock Your Rack 2020 entertainment activities.

Those interested in participating should follow the links below:

Note that applications for both also close at the end of July 2020 – so if you’re interested, be sure to hop over to the Rock Your Rack website sooner rather than later.

About Rock Your Rack and Models Giving Back

Rock Your Rack is the annual fund-raiser started in October of 2012 by Jamee Sandalwood and the team at Models Giving Back. MGB is the grid leader in trusted charity events. Jamee takes care of everything from Designers, to bloggers, to musicians, to models. This way any confusion is avoided and no one has to wait to check with anyone else before things are getting done. Rock Your Rack provides full transparency: all of the event’s documentation from screenshot totals, to Lindex transactions, to donation receipts account for every penny that was earned and donated all being posted to the Rock Your Rack website. The event has also, in previous years, obtained formal approval from the NBCF – see the 2018 approval letter for 2018 as an example.

Models Giving Back is the professional team of elite models in Second Life who have dedicated themselves to supporting the efforts of verified RL charities. This team of models gives tirelessly to the events we are involved with always giving of their time and talents to promote those designers involved in our events. For more information on Models Giving Back an how you can become a part of the team, visit the Models Giving Back Facebook Page for information about casting dates and times.

Related Links

Rock Your Rack 2020: theme and designer registrations

via Rock Your Rack

Rock Your Rack, the annual fund-raiser organised by Models Giving Back (MGB) in aid of the National Breast Cancer Foundation (NBCF), will again take place between Saturday, October 3rd and Sunday, October 18th, 2020, inclusive.

Officially endorsed by the National Breast Cancer Foundation, Rock your Rack celebrates its eighth year of fund-raising in Second Life. Each year it brings together music, art and entertainment into a 14-day event that both raises for for, and awareness of the work carried out by, the National Breast Cancer Foundation. Activities at the event include:

  • Designer booths.
  • Fashion shows.
  • Live performers and DJs.
  • An art show.
  • Auctions and hunts.

The theme for this year’s event is Gardens of Hope, with the organisers planning to have different garden themes for each of the event areas.

Rock Your Rack 2018

Designer Registrations

At the start of April 2020, the event opened applications from designers wishing to participate in Rock Your Rack. These are available to any content designers and SL established businesses. Those interested in participating are asked to meet the following high-level requirements:

  • Provide an Exclusive item not for sale anywhere else during the time of the event and has never been previously sold or given away (designer keeps 100% of sales from this item).
  • Provide a Limited Edition item which can be a new design or a remake of an old favourite. 100% of proceeds from this item must go to Rock Your Rack for the National Breast Cancer Foundation, and the item must be marked as such and retired from sales after the event.
  • Provide one item of the designer’s choice for the event’s L$10 Hunt, which gives 100% of funds raised to the NBCF.
  • Sales of all other items can be offered at 100% of proceeds going to the designer, or can be set to give a percentage donation to Rock Your Rack, entirely at the designer’s discretion.

Prices for participation commence at L$2,000 for a basic package that includes a 50 LI allowance which can be used for vendors and decoration; the designer’s logo displayed on the booth and on the Rock Your Rack website, and a SLurl listing to the designer’s in-world store; event advertising on social media and with in-world groups alongside the Rock Your Rack website; and paid advertising through Seraphim and other outlets if approved by those outlets.

There are then a series of options and upgrades available at additional pricing which designers can opt to take advantage of in order to maximise their exposure in this event.

For a full run-down of the designer participant guidelines and rules plus pricing, please refer to the Rock Your Rack designer’s information page, and proceed to the registration form.

Rock Your Rack 2017

About Rock Your Rack and Models Giving Back

Rock Your Rack is the annual fundraiser started in October of 2012 by Jamee Sandalwood and the team at Models Giving Back. MGB is the grid leader in trusted charity events. Jamee takes care of everything from Designers, to bloggers, to musicians, to models. This way any confusion is avoided and no one has to wait to check with anyone else before things are getting done. Rock Your Rack provides full transparency: all of the event’s documentation from screenshot totals, to Lindex transactions, to donation receipts account for every penny that was earned and donated all being posted to the Rock Your Rack website. The event has also, in previous years, obtained formal approval from the NBCF – see the 2018 approval letter for 2018 as an example.

Models Giving Back is the professional team of elite models in Second Life who have dedicated themselves to supporting the efforts of verified RL charities. This team of models gives tirelessly to the events we are involved with always giving of their time and talents to promote those designers involved in our events. For more information on Models Giving Back an how you can become a part of the team, visit the Models Giving Back Facebook Page for information about casting dates and times.

Related Links

Rock Your Rack: theme and designer registrations

via Rock Your Rack

Rock Your Rack, the annual fund-raiser organised by Models Giving Back (MGB) in aid of the National Breast Cancer Foundation (NBCF), will again take place between Saturday, October 5th through Saturday, October 19th, 2019, inclusive.

Officially endorsed by the National Breast Cancer Foundation, Rock your Rack is a combined fashion and entertainment event, offering the best in both to visitors, with designer booths, fashions shows, live performances and DJ sessions. In addition, there will be a range of supporting activities, including:

  • A silent auction featuring one-of-a-kind items from Rock Your Rack designers who will give 100% of the sales to the cause
  • A Rock Your Rack Hunt featuring collectables offered by participating designers at L$10 each – with all proceeds going directly into the fund-raising.
  • An Art show and auction.

The theme for this year’s event is Celebrate Diversity with the organisers noting:

We want to celebrate the diversity of Second Life and reach all areas of second life with this event. So let’s start thinking about that and how you can be involved to celebrate the diversity of Second Life.

Rock Your Rack 2018

Designer Registrations

At the start of May 2019, the event opened applications from designers wishing to participate in Rock Your Rack. These are available to any content designers and SL established businesses. Those interested in participating are asked to meet the following high-level requirements:

  • Provide an Exclusive item not for sale anywhere else during the time of the event and has never been previously sold or given away (designer keeps 100% of sales from this item).
  • Provide a Limited Edition item which can be a new design or a remake of an old favourite. 100% of proceeds from this item must go to Rock Your Rack for the National Breast Cancer Foundation, and the item must be marked as such and retired from sales after the event.
  • Offer either the Exclusive item or the Limited Edition in keeping with the event’s theme Celebrate Diversity.
  • Provide one item of the designer’s choice for the event’s L$10 Hunt, which gives 100% of funds raised to the NBCF.
  • Sales of all other items can be offered at 100% of proceeds going to the designer, or can be set to give a percentage donation to Rock Your Rack, entirely at the designer’s discretion.

For a full run-down of the designer participant guidelines and rules can be found on the designer’s information page at Rock Your Rack, and also on the registration form.

Pricing for participating in the event as a designer starts at L$2,000. This provides a Regular booth with a 50 LI allowance which can be used for vendors and decoration; the designer’s logo displayed on the booth and on the Rock Your Rack website, and a SLurl listing to the designer’s in-world store; event advertising on social media and with in-world groups alongside the Rock Your Rack website; and paid advertising through Seraphim and other outlets if approved by those outlets.

There are then a series of options available at additional pricing which designers can opt to take advantage of in order to maximise their exposure in this event. Again, please refer to the information page for full pricing details.

Rock Your Rack 2017

Media Partners

Rock Your Rack is currently seeking media partners to help promote the event. There is no fee for becoming a media partner, but those applying are asked to help in one or more of the following ways:

  • Spread the word about Rock Your Rack via Facebook, social media, an advert in a publication or via in-world groups.
  • Advertise the event in the months leading up to Rock Your Rack by running the RYR monthly advert in their publications.
  • Continue to promote the event via social media and in-world groups when Rock Your Rack opens.
  • Offering any support that will be helpful to RYR fund-raising: interviews, articles etc (early access on Media Day can be provided for photos).

In return for this, Rock Your Rack / Models Giving Back offer:

  • Listing as Media Partner on the official Rock Your Rack website.
  • Logo placement on all official RYR adverts for partners joining prior to July 31st, and in the shopping areas/runway/DJ Dance Party areas on media partner designated boards during the event (all partners).
  • Information giver placement at the event’s landing point.
  • Mention in the opening of all fashion shows held during the event as a media partner.

Interested parties should contact Jamee Sandalwood in-world.

Related Links

Rock Your Rack 2018 in Second Life

Rock Your Rack is the annual fund-raiser for the National Breast Cancer Foundation (NBCF) opened its doors September 29th, 2018, and remains in full swing through until Sunday, October 13th, 2018, offering shopping, music, fashion shows, entertainment and art.

Some 1.7 million women – and men – were diagnosed with breast cancer in 2012, the year in which Rock Your Rack was founded by Jamee Sandalwood and the team at Models Giving Back. Today, the figure still stands at around 1.6 million world-wide. NBCF’s mission is to help women in the United States by providing help and inspiring hope to those affected by breast cancer through early detection, education and support services. NBCF is also joining hands with organisations around the globe to provide breast cancer education. Rock Your Rack aims to raise funds to support all of these activities.

Rock Your Rack 2018

Located on a single region, the event is sponsored by {ACD} Anam Cara Designs, Digital Farm System (DFS), Evolve, Heartsdale Jewellery, and MOZ Designs, with a further 60+ designers taking part – see the full list on the Rock Your Rack website.

As with previous years, supporting designers have been asked to provide a limited edition item, of which 100% of all proceeds of sales go towards Rock Your Rack. In addition, and to encourage visits to the event, designers have been asked to offer an exclusive item their customers can only purchase via Rock Your Rack.  You can find out more about the limited edition and exclusive offers at the event here.

Rock Your Rack 2018 Art Show

The theme for the event is Music Through The Decades, and reflection of this, the Rock Your Rack Art show has taken on a distinctly 50’s Rock’n’Roll diner look.

Sponsored by Kultivate magazine, the Art show presents work by CybeleMoon (Hana Hoobinoo), Sheba Blitz, Eleseren Brianna, John Brianna (johannes1977), Eucalyptus Carroll, Ilyra Chardin,  StorieS Helendale (GlitterPrincess Destiny), Vee Tammas Shocker (Veruca Tammas), JolieElle Parfort, Pipit Peacedream (retroye), jamee Sandalwood, Vee Tammas Shocker (Veruca Tammas), FreeDom Voix and Myra Wildmist.

Full details on the entertainment – music, fashions shows and more –  at the event can be found on the Rock Your Rack calendar, which I’ve taken the liberty of embedding below for ease of reference here – you can also see it on the Rock Your Rack website, together with a list of performers and performances. All times at SLT.

For those who like a challenge, there is also the Rock Your Rack hunt.

A part of the NBCF’s work is that of breast cancer education. This is something I strongly support having learned through my own experience just how important it is to be aware of the risks cancer presents, and the need for early identification and treatment. Caught early enough, it can be dealt with, as my own experience shows. As such, I encourage everyone to visit and support Rock Your Rack over the next two weeks and contribute to the NBCF’s work.

Rock Your Rack 2018

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