SL Marketplace consternation

Yesterday Linden Lab rolled out an update to the SL Marketplace – and in the process managed to break several things:

  • When editing any listed item, merchants found themselves faced with both the item’s list name and all permissions set for it being wiped from listing details, thus requiring the info to be added again
  • Loss of information appearing in Merchant’s Transaction Histories following sales (such as the actual customer’s name…)
  • Loss of data from the Automatic Notification of Sale (ANS) e-mail merchants receive when a sale is made (such the actual amounts involved, pre- and post-LL’s commission).

This has understandably lead to a lot of consternation and anger both on the commerce forum and on individuals blogs. Various assurances have been given over aspects of the above errors, together with excuses made (such as the zeroing of balances in ANS being “A bug that was missed” in testing) – but the fact remains that issues have still not been fixed, nor have the changes been rolled back until such time as the code can be made fit-for-purpose. As a result, merchants are still – quite rightly – feeling hurt and betrayed.

I do not classify myself as a merchant in the same was as Darrius Gothly, Dartagan Shepherd or Pamela Galli – but I do feel their pain. Second Life is promoted on a number of unique attributes – one of which is the ability for people to “make real money”. If this is to be true, then the systems Linden Lab put before their customers to enable them to do so must be robust and capable of providing information people need in order not to fall afoul of legal requirements vis-a-vis earnings, etc.

But in reality, they’re not – not through and direct flaw in the software, but simply as a result of how things are being managed. This is perhaps where the philosophy of “put it out, test, polish, test, polish”, as described by Rodvik at SLCC 2011, falls down. Simply put, such a philosophy cannot work well where it impacts in people’s ability to generate income. As Blaze Nielsen comments:

“Brooke et al, I believe the great frustration we feel as merchants here is the methodology of using us as beta testers for your “upgrades”. Many of us have our livelihoods on the line. The money we use to buy food and gas and pay mortgages. For many this is far far [sic] more than a hobby. We see again and again and again sloppy code disrupting our businesses here while the bugs are ironed out. From the server, the client and the marketplace you obviously feel your tinkering can be done with the general population instead of in an isolated testing environment. This needs to be discussed at the highest level of management and the policy changed.

An added issue here is that Linden Lab are introducing a new Direct Delivery system which could be exceptionally beneficial to merchants and customers alike. But this latest situation does little to inspire merchants with any sense of trust in LL’s ability to do so without causing further confusion and upset.

Update, September 16

Darrius Gothly reports that the majority of the issues encountered in the Marketplace update og the 13th have noew been fixed. He also gives considered thought on what went wrong – and is in all probability pretty close to the mark – and what needs to be done in the future to avoid similar cock-ups. It’s a recommended read for all those involved in content creation and sale, whether for business or as a hobby.

LL offer Premium membership at 50% discount

Linden Lab have slipped in a new offer to encourage the take-up of Premium memberships. For a limited time (i.e. this weekend), people can sign-up at a 50% discount  – but only if they sign-up for the Quarterly payment plan and only for the first billing cycle.

While such quarterly offers are not uncommon – my ISP offers new sign-up 1/3 off their first quarter bill for phone & broadband charges, for example) – one cannot help but feel the Lab are perhaps being a tad tight-fisted here. While I can understand that Annual membership is hard to discount to the same degree – why restrict the offer to Quarterly only (and perhaps even why only the first quarter?).

The discount offer. The small print reads: “This limited-time discount offer is available only for memberships on the Quarterly billing plan. Discount will be applied to the first quarterly billing cycle only and all future charges will be at the regular Premium price.”

Why not offer a 25% discount on monthly memberships, applicable to the first 3 months alongside a 50% discount on Quarterly memberships?

Of course, there is a risk that, in offering such discounts, LL will annoy their established Premium members. But the fact is, currently, and the new additions to Premiums notwithstanding, there is little enough being offered to tempt established users with free accounts into jumping onto the Premium train; and while the various offers might appeal to incoming members, one feels that overall, people will – by their very nature – opt to go the “free” route first, rather than “risk” signing up – again, discount notwithstanding – to limit their exposure.

Both increasing the attractiveness of Premium memberships and promoting them to the user base is a good idea. One just wonders if there is a consistent and workable strategy behind it that will lead to success.

LL issue casting call

Linden Lab have issued a casting call for people wishing to participate in an upcoming web-based advertising campaign for Second Life.

The campaign will be similar to the Become Your Avatar banner ads campaign currently to be seen in relations to Second Life, but will also feature video as will as still pictures.

The Become Your Avatar banner ad campaign

As such, the Lab is looking for people who are comfortable revealing their “human side” alongside their avatars in SL with the aim of spotlighting the diverse and creative communities in Second Life.

If you’re interested in participating in the campaign please complete the official application form and get it back to Linden Lab no later than 12:00 noon PDT on Monday September 12th.

Good luck to all who apply, and maybe see you on the casting couch!

Web profiles gain a FOLLOW button

C & TM Linden Lab

Since the launch of the social web Profiles by Linden Lab, one of the most requested features users have asked to see is the inclusion of a Twitter-like FOLLOW capability. At SLCC 2011 Viale Linden hinted that the function might be coming along.

And he wasn’t wrong.

Linden Lab have now launched the ability for people to “follow” others through the web profiles.

To use it, simply go to my.secondlife.com/first.last (where first.last is obviously your own avatar name) and log-in. Then select the profile of the person you wish to follow in the browser url bar (again “my.secondlife.com/first.last” – where first.last is their avatar name). This will display that person’s web profile, thus:

Note the FOLLOW button

Clicking the FOLLOW button will allow you to receive that person’s messages on your Feed page, allowing for any privacy options set – see below.

For those who use the web profiles Feed, this is a powerful new option, potentially delivering notifications of events, activities, and so on from others who pro-actively use web profiles and the Feed option directly to a single point they can review either in-world (if their Viewer supports web profiles) or on a single web page.

For merchants and entertainers, it presents another means of getting word out about events and goings-on by encouraging people to use their own feeds and then using the FOLLOW option.

There are a couple of points to note:

  • If the person has their Feed privacy set to FRIENDS/NOBODY, you will not receive any Feed messages from them regardless as to whether you follow them (unless they accept you as a Friend where FRIENDS is concerned)
  • The same applies to your own Feed – if you set your Feed privacy to FRIENDS/NOBODY, people will be restricted in their ability to receive your feed messages.

The system may yet be refined further; I’ve already suggested to Linden Lab it might be an idea to add something along the lines of a “Friends and Followers” privacy option. As it stands, it is a useful addition to web profiles, and one that is sure to be welcomed.

LL add Support items to Search

Linden lab have added a new category to the latest Viewer Search (V2 + TPVs): the ability to search for support items.

The support options can be displayed by either selecting SUPPORT from the drop-down list of search options at the top of the Search window, or by clicking on the SUPPORT option towards the bottom left of the window. Bother of these will refresh Search and display a set of six check boxes you can use to refine your search of support subjects (note that you will probably have to resize the window to see all six). These are:

  • Linden Lab Policies
  • Knowledge Base
  • Answers
  • Forums
  • Blogs
  • All wiki

By default, the first three options are checked as active. Search results themselves can be displayed either in your Viewer’s media browser or in your web browser, depending on how you have set your browser preferences.

Typical support search result displayed in the Viewer’s media browser

Overall, a useful and considered addition to Search.

Related Links

SL Premium memberships get an overhaul

During SLCC 2011 Rod Humble mentioned that Premium accounts would be improving during the current months in terms of the benefits afforded to those taking out such memberships, and at “no extra cost”. Also during the convention, Vogt Linden indicated the Linden Homes may well be up for an overhaul as they weren’t perhaps performing as expected.

Quite what the changes to Premium memberships were to be, or whether changes to Linden Homes would be an immediate part and parcel of the changes or something separate, wasn’t made clear during the convention. It also sounded like the changes might be a little way down the road.

Well, in the latter regard, it appears that we didn’t have long to wait for things to start changing.

Today, Linden Lab have formally announced changes to Premium accounts, “starting with exclusive gifts and sandboxes”. Here’s a couple of extracts from the announcement:

“Premium members will regularly receive exclusive virtual items that you won’t find anywhere else. The very first gift is a stylish set of furniture crafted by Colleen Desmoulins of The Loft. The set features a sofa, tables, plants and lamps to enhance your home’s cozy factor. You can change the look of most of the furniture to fit your home’s unique style and decor — whether you live in a Linden Home or elsewhere.”

And:

“Explore your creative side or just get down to the business of creating without the distractions of a more public space in one of the many Premium-only Sandboxes in Second Life. There are four new, exclusive Premium-only Sandbox Islands you can access right now to give you more room than ever to bring your creations to life. Members can visit right now.”

I’m actually all in favour of seeing Premium accounts overhauled and improved – but I’m curious as to how the gifts such as the furniture mentioned above are selected. The words “exculsive” and “won’t find anywhere else” suggest the items have been especially commissioned by Linden Lab. If this is so, it’s probably going to raise eyebrows (and questions) as to how the content creators making the gifts are being selected, and whether they are being renumerated by LL, etc. This in turn could easily lead to some negativity and claims of preferential treatment / the creation of yet another FIC.

The idea of gifts needs to be carefully balanced in other ways as well: while they may encourage newcomers to sign-up for Premium, but give away too many practical gifts and there is a risk of being accused of “strangling” commerce. Take this initial offering: furniture. As the announcement states, the items could be used within a newcomer’s Linden home – so at a stroke, LL appear to have “prevented” any need for newcomers taking up Premium membership for having any need to go shopping for basic SL “needs”.

So while a welcome idea, this is going to need some consideration and thought as it rolls forward, lest it results in upset elsewhere.

Premium sandboxes are liable to prove popular among those that cannot afford to set aside prims / space for their building work, and as such are liable to be less potentially fractious.

As a long-term SL “resident”, these two aren’t enough to encourage me beck into the realm of Premium membership – not for the concerns raised above, but simply because I already have so many things in my inventory, it is hard to conceive of a “must have” gift I don’t already have, or would be willing to buy from a fellow content creator anyway. Similarly (and while I may be in a minority), I have all the private build space I need, so exclusive sandboxes aren’t an attraction.

Which is not to say I dismiss what LL are trying to achieve. Far from it.

Rather, this initial benefits seem aimed towards the “newer” user within in SL, rather than the “established” user base (where Premium accounts are in the minority). Ergo, if the hope is to encourage more “oldbies” to revert back to Premium / take out Premiums for the first time, it is probable that LL are going to have to offer different incentives to those of us who have been around the block a few times.

Nevertheless, beefing-up Premiums is a good idea, and a lot of people are sure to be watching what develops in this area in the coming months.

Addendum 1st Sept 4:17 PDT

Linden Lab updated their blog post to include a video extolling Premium membership, which I’ve embedded below.